Snapchat will forever be a mainstay for our generation. Marketed as “The fastest way to share a moment,” there is no other social media app like it. The concept of being able to post content for a window of 24 hours only was not only genius, but desired. Whether it’s a quick selfie or 10-second video, pressing or holding down the circular button to record means giving your friends a sneak peek into whatever adventures you’re getting into that day. Snapchat has become a valuable source of pleasure, entertainment, and storytelling — especially in the realm of music; hip hop, to be exact.
While Instagram, Twitter, and Facebook will forever be the go-to’s to promote any new releases, artists still rely on Snapchat for a number of reasons. Rappers such as Lil Uzi Vert and Playboi Carti will typically resort to this one-of-a kind platform to tease snippets of new music. This gives fans an exclusive opportunity to follow their favorite artists, bringing them along on their joyous ride through life (and in the studio).
And don’t forget the features. While Instagram may have stolen the limelight from Snapchat with their Story feature, Snapchat remains loyal to consumers with exclusive party lenses, filters, voice-overs, and even a Shazam feature. With the app as their playground, artists like Tyler, The Creator, Chance The Rapper, Big Sean, and A$AP Rocky are able to showcase their playful personalities to the fullest.
Whether it’s exclusive footage on stage, family time with their kids, or exclusive studio time with some of the greats, rappers will forever have Snapchat as another outlet to express their unique creativity and talents. There are the best rappers to follow on Snapchat.
Hometown: Miami, Florida
Whether you were turning up, or turning down, “Gucci Gang” by Lil Pump gave you the energy to do the impossible. At just 17 years old, Pump shows no signs of slowing down. Beyond the music, Pump has no filter. Follow him on Snap for exhibit A.
Hometown: East Harlem, New York
Signing to Nas’ Mass Appeal label gave Dave East the co-sign of his lifetime. In addition to reppin’ East Coast hip-hop in the fullest, Dave reveals the number one love of his life: Kiara Chanel. Follow him on Snap for Daddy Duties 101.
Hometown: Sacramento, California
Hailing from the Bay, Mozzy is the definition of a rapper who made it out of the streets for a greater purpose. With the release of 1 Up Top Awk and quitting lean for good, Mozzy proves why he’s a role model for the youth. Follow him on Snap for daily motivation.
Ski Mask the Slump God
Hometown: Broward County, Florida
When Ski Mask the Slump God and Rob $tone got into altercations on stage opening for Desiigner on tour, fans strapped in for any updates from the two youngins, and they could always tune in to Snapchat for the most recent trolling.
Hometown: Atlanta, Georgia
Playboi Carti is definitely a rare gem on social media. Being BFFs with A$AP Rocky and Lil Uzi Vert sure doesn’t help his case. Thank goodness there’s Snapchat, where he can be as low-key as possible!
Hometown: Detroit, Michigan
Tee Grizzley created a banger for the club with “First Day Out.” In addition to the motivational record, the Michigan rapper also resorts to social media to show out and flaunt his successes. Follow him on Snap for your daily dose.
Hometown: Englewood, Chicago
Famous Dex always keeps things lit on his Snapchat. Whether he’s teasing fans with new music or wildin’ out with close friends Rich The Kid and Trill Sammy, there’s always entertainment in following the Dexter.
Since getting out of jail, Gucci Mane has been killing it on his Story, broadcasting everything from his love for Game of Thrones to entertaining rumors that he’s actually a clone. With his house arrest recently ended, things are only bound to get more interesting.
Hometown: Los Angeles
A Snapchat fan favorite, ScHoolboy Q is simply hilarious. You’ll see him making random fans do push-ups for money, mocking Isaiah Rashad’s car, blazing up with fellow rappers, and dropping in his now-famous catchphrase “That’s yo whole thang?”
Since hitting it big with “Ooouuu,” Young M.A’s popularity has grown by leaps and bounds. Check out her Snap for a better look into the life of an up-and-coming NYC rapper who isn’t afraid to keep it real.
Hometown: New York
Puff Daddy is one of the biggest moguls in hip-hop history, and his upper-crust Story shows that off. Not only is the Bad Boy founder one of the most motivational artists in the game, he also treats his lady, Cassie, right. There ain’t no party like a Diddy party, even if you’re experiencing it through a screen.
Chance the Rapper
One of hip-hop’s most lovable personalities, Chance The Rapper’s Story is worth following for his charm and for the opportunity to get sneak peaks of new music. Whether he’s got daddy duty with Kensli or he’s discussing charitable initiatives, the Chi-town native continues to put his good energy into the world via Snapchat.
With the success of “Body” featuring Jeremih and the release of her debut album No Hard Feelings, Dreezy has proved that she has a place in the rap game. Following the Chicago rapper means following her journey to success.
Hometown: New Orleans
DJ Khaled has positioned himself to be the Snapchat King. Khaled’s now-legendary story includes his daily adventures in working out, watering flowers, chatting with his personal chef, and—of course—doling out tons of motivational advice. ICYMI, he even documented his son’s birth on Snap.
RiFF RAFF is one of the stranger characters in rap music, and his Snapchat presence proves it. He gives tours of his “Codeine Castle,” converses with his dog Jody Husky, and gets his hair re-braided almost every day. If you’re a fan of RiFF’s odd persona, then this is definitely for you.
Atlanta’s own Lil Yachty has created an online presence for himself that matches his real-life persona: goofy, but sweet. Sing-a-longs, random musings, and fun—his Story is exactly what you’d expect. Plus, nobody makes use of the face filters quite like Yachty.
Hometown: New York
A$AP Rocky and Tyler, The Creator are best friends goals, and they used to make appearances on each other’s stories. Although Tyler is no longer on Snap, some of his best high jinks are captured by Rocky, and always accompanied by his recognizable, snorting laughter. Rocky’s no comedic slouch himself, so his Snaps are always a treat, even when Tyler goes AWOL.
Hometown: New York
Remy Ma’s return from prison has gone just about as well as she could have hoped, and she’s clearly happy about it. Expect a lot of looks at her kicking it with longtime collaborator Fat Joe, chilling with her husband Papoose, and generally celebrating a life “All The Way Up.”
Thugger’s Snapchat presence is a little like his real-life persona: equal parts bizarre and carefree. Whether he’s previewing music snippets from Jeffery, working the weird face filters, or just goofing around, Thug is always worth watching.
Hometown: Yonkers, N.Y.
Long one of the most unpredictable characters in hip-hop, DMX keeps things real. Watching him use the Snapchat dog filter was a recent highlight of the internet, and it’s DMX—who doesn’t want a peek into his (still) wild lifestyle?
The big bawse himself always seems to be kicking it with one major figure in hip-hop or another. He played a hilarious role in DJ Khaled’s lost at sea saga last year, and his party stories are second to none.
Hometown: College Park, Ga.
2 Chainz is a family man, and his Snapchat is always full of fun clips of him kicking it with his kids. He’s also on the promo grind, showcasing his progress with CEO Millionaires and his other clothing ventures. Mogul status and dedicated dad? Sign us up.
As an outspoken political presence in hip-hop, Vic Mensa’s social media presence is a vivid portrait of an artist pushing towards real world change. Vic is often seen at rallies and protests, and called out police who accused him of stealing at Barney’s earlier this year. Plus, of course, you can catch clips of new music.
Waka Flocka Flame
The dichotomy between Waka Flocka Flame’s crunk persona and his healthy, vegan lifestyle is always entertaining, and it’s on full display here. Whether he’s in the studio, getting his hair braided, or chefing up something healthy, Waka is always there to remind you that you can have fun and be functional too.
Hometown: New York
Joey likes to give fans an inside look into his life, from the incredibly lit scene at his concerts to previews of new beats and music he’s working on. Anyone who likes the Badmon would benefit from seeking out his Story.
Travis Scott is having a major moment, and he’s not shy about it. Often bumping his own music in the car, Travis’ Story makes it seem like he’s thoroughly enjoying his shine. He’s not hesitant about fan interaction, even taking to Snapchat to crowd-source some pot while in Australia. In his own words: It’s lit.
Hometown: Long Beach, Calif.
Vince is easily one of the funniest people in all of music, and his Story puts his humor on full display. From offering his colorful commentary on pop culture to trolling his fans, it’s never a dull moment.
Dej Loaf works hard. Dropping loosies regularly, she spends lots of time in the studio—something you’ll see when you follow her Story. This also means you’ll get previews of new music. For fans awaiting her debut album, this is important.
Hometown: Washington, D.C.
As a new father, Wale is clearly excited about entering a different stage of his life; a lot of his Story recently has been dedicated to his adorable new daughter. Follow him for parenting goals, as well as exclusive previews of new music.
Hometown: Tupelo, Miss.
The turnt-er half of Rae Sremmurd is always flexing for Snapchat. Whether he’s rocking his trademark pink fur Gucci coat or getting wild at shows, Jxmmi’s Story proves that he knows how to live the SremmLife.
Hometown: Paterson, New Jersey
Fetty is always active on social media, showing off his bikes and quads and smoking way too many blunts to keep track of. He usually soundtracks things with previews of new music too. Follow for some daily life aspirations.
Hometown: Berkeley, California
Who could resist getting daily updates from the Based God? Lil B is an internet legend, and his Snapchat presence matches his outsized persona.
50 might be having some money troubles, but it sure doesn’t look like it on his Story. The G-Unit rapper is known for flashing cash, as well as promoting his business ventures, such as his Starz show Power and his Effen vodka line.
Hometown: New York
Does anyone enjoy life more than Desiigner? The G.O.O.D. Music ball of energy brings his trademark enthusiasm to Snapchat as well, from partying with ‘Ye to celebrating his recent release from jail, Desiigner always seems to be ready to turn up.
Hometown: New York
Cardi B has gone from social media sensation to reality TV star to rapper. She’s long used a variety of personal video formats to offer access to her unfiltered view of the world, a strategy that helped her rise to fame in the first place. Now that she’s here, she still has a lot to say about pop culture, politics, and, of course, Offset.