Snap Dogg is one of the hardest rappers to come out of Detroit. One listen to his music and listeners are bound to turn up and get hyped. With the release of his “GUMMO Remix,” the young MC tastefully puts a Detroit spin on the New York record. Beyond the infectious energy, it’s his hustle and grind that allowed him to leave the streets and pursue his biggest dreams of becoming a rapper. Read more…
Nicknamed the Problem Child of Detroit, Snap Dogg touches on all the harsh realities and struggles of his city. Now, he celebrates the release of his first full-length project, Sacrifices, which features the likes of Snoop Dogg, Fetty Wap, Trae Tha Truth, Casanova, and more.
For those who don’t know, who is Snap Dogg?
It’s explained in one word: energy. Nothing but energy. A person that the game is missing.
Is the Dogg inspired by Snoop?
Actually nah. My twin brother gave me the name Snap Dogg before he died. That’s why I kept the name.
Where do you fit in the realm of hip-hop?
With all the crazy crowds and energy. When I perform, it’s a whole different ball game. If you never saw me perform before — I can go up in front of 50,000 people and by the time I leave off that stage, they going to look me up and see who I am. That’s the type of impression I leave.
You’re from Detroit, how does that play into your life and career?
With Detroit, you really got it get it and really got to grind. They really breed hustlers. If you can make it through Detroit, you can make it anywhere. I went through hard times — we still going through what we going through — but we’re blessed.
How important is it to come to LA as an up and coming artist?
It’s big because LA is a big market. Also there’s so stuff that goes down here, so if you really got a name out here or people love you out here, that’s kind of big. I know a lot of big people out here that actually rock with me, and that’s good.
Talk about this music video you’re shooting with Uncle Snoop, “You Gotta Be A Dog.”
This is one of those songs that everybody likes. It’s powerful because a lot of people try to compare, “Oh you taking his name” and whoop whoop. Me getting him on the track and doing the video — and him showing that he stamping me — it’s showing it’s not that. It’s not what y’ll think. This video about to be big and I think this might be a break for my career.
You recently released your Sacrifices mixtape. What do you want fans to get from your story?
With this mixtape, it’s called Sacrifices for a reason because I had to sacrifice and I had to realize what I had to do to get to where I’m going. And sacrifice meaning as in stop doing certain stuff. I actually got a chance to be in the game and make a way for myself. With this tape, it’s a different mood for every song. It ain’t just one straight wave. You got the emotional wave, the hype wave, the girls, and everything in between.
Talk about working with Atlanta rappers Lil Baby and Lil Durk.
Lil Baby is one of the realest ones.
I’m obsessed with Lil Baby. Him and Gunna.
He’s actually cool. He’s one humble person. Whatever he does, he’ll help you and guide you through the game. I got a lot of respect for him.
How’d you guys link initially?
I actually DM’ed him on Instagram. That’s how I link with all the artists I work with.
That insane, how do you guys even keep up? Your inbox must be…
It be a lot! But once you know who is who, it’s like boom. I just got this DM from such and such. You’ll know which ones to respond to.
What is your take on the music industry?
It’s definitely changed from back in the day. I know a lot of people be like, “Oh, lyrics and all that.” For me I’m not a lyrical rapper. I’m an all-around rapper/drill rapper, but I give you my side of the story and let you know what’s going on. I’ma tell you the real, I can’t really tell you the fake. I can’t tell you how it feels to be in a mansion and all that, because we ain’t there yet. I’m going to tell you about the struggle, and what’s going on in the hood and in my life.
What did you do with your first advance?
I actually took care of my OG. My kids actually. That was my first priority I wanted to do. And then look out for my team. I had to take care of all these tickets and [situations with] police. [laughs] Had to get all that together.
What’s a normal day in the life? Walk us through.
Normal day in the life with Snap Dogg, I barely get sleep. But I wake up, check on my homies. We on the block. Studio. And I’m just thinking about the next big move I can do to take my career to the next level. I’m always working. When you want this, you got to eat, sleep, shit this rap stuff. When you want it, you got to breathe it. You got to be ready mentally and physically because it comes with a lot. You just got to be ready got it, but I have a good team behind me.
What would you be doing if you weren’t doing music?
Before the music, I was boxing. I was in the streets hard, but I was boxing for seven years. So I still got that on deck.
I just interviewed Mike Tyson and it was crazy. He just looks like he’s been through a lot.
Yeah! In the boxing world, you go through a lot. Because with them fights, you got to be ready. The slightest thing will get you knocked out in that ring, when you stressin’ and all that. I was doing both, and I always said I’ma keep doing both, but once the rapping started taking off [snaps], I had to leave the boxing alone. I still will train, but as far as fighting, I can’t. I ain’t gonna be ready up here to get in no ring.
Who do you listen to when you train?
I’m listening to my music. My brother CashPaid, Ant ElPlaga, we listening to them. They’re my people under our team. I listen to whatever. I need hype music. Energy hyped.
Favorite song to perform in a set?
I ain’t going to lie, “WYA.” Because when I used to perform, people will say the words but they never knew all the words. For me to do that song and see everybody where I’m performing, “Where you at, where you at!” That gave me chills and let me know that I go it. “Where You At” is the main one, but I like my remix to “Gummo.” I got the biggest remix of “Gummo” from 6ix9ine in the world.
What are your thoughts on 6ix9ine right now?
He’s doing what he’s doing, I’m doing what I’m doing. I’m just focused on me. [laughs]
What’s the best encounter you had with a fan?
Them crying when they see me. I ain’t expect that, dropping real tears. Once I seen that, it let me know, “Oh this is real.” And I’m big on my fans. I don’t care if I’m out eating food or anything, if you want to take that picture, we gonna take that picture. It’s all about the fans. A lot of people get to where they’re going and they forget about the people who have been supporting them. That’s the one thing I don’t do. I got times where I do FaceTime Fridays, put an email up there, and talk to all my fans. I try to give back to them, because I can’t really see them physically. So I try to do something to let them know I appreciate them. I’m the first one that did something like that.
Who’s your dream collab?
I’ve done music with everybody, and everybody knows: Lil Boosie. I like Boosie because he’s one of the main reasons I really started rapping. Anything that has to do with Boosie is kind of similar to me. All the kids — he got a lot of kids and I got a lot of kids. He close to his mama. He lost his brother and best friend, I lost my twin brother. We got a lot in common. I listen to his music to keep me going.
Pusha T or Drake?
[laughs] They both two dope artists. I don’t know.
Who had the bigger blow?
I say Pusha T.
Last question, tell me about your chains.
Everybody thinks it’s the Denver Broncos, but if you look on the back, it says R.I.P. Bronco. That’s my twin brother’s real name. That’s why we Bronco Boys. This for him. This one right here, this is my jeweler. His name is Hutch. He did this piece for me. I got the Bronco ring, and then I got the little Bronco. This is the day that he died, on the 27th. All my chains are reflected to him.
Is there anything else you want us to know?
Sacrifices is out right now on all platforms. Shout out to my family at Empire. I got so much love for them. They were the first people to actually take me in. Because a lot of people were scared of me because of the way I was going. They were the first people who took me under their wing and actually made a way for me. So without Empire, Snap Dogg wouldn’t be here talking to you.