Hailing from Texas, Blake has successfully made his intro in the rap game, and ready to move on to phase two. Staying consistent and dropping video after video, many of which have crossed the million of views mark, the 22-year-old went on to sign with Atlantic Records earlier this year. Read more…
Being from the South and having an ear for what sounds good and what doesn’t, Blake trademarks his own style, delivering hard-hitting rhymes over trap-heavy production — with a whole lot of swag. With no major co-sign or major label push to start, he was able to organically gain a fanbase of his own.
Recently opening for Juice WRLD on his World Domination Tour, Blake proves why he’s a superstar in the making even more.
For those who don’t know, who is Blake?
Blake is just a real cool, young, drippy dude. A whole lot of flavor. Just a new era.
Where do you fit in the realm of hip-hop?
In the new wave bracket, like new age hip-hop/rap. Turn up.
You’re from Texas, how does that play into your life and career?
I think being from Texas is cool, but I think more so of the city. The city being San Antonio, and not like Houston or Dallas. I feel like outsiders always say, “Oh, he’s just a guy from San Antonio.” But the city has been real supportive. They helped me grow. They helped me out and got me where I’m at today, but I think it’s been a little different for everybody to accept me.
How important is it to come to LA as an up and coming artist?
I feel like everybody and everything is out here. My management keeps telling me this is the place to be. Everybody and everything is out here. Everybody is somebody, everybody is doing something. Everybody’s out here.
What was the inspiration behind keeping your name?
It’s my middle name. I don’t know. To be real, I just didn’t know what else to name myself. [laughs]
What were some options?
I don’t know. I didn’t really have no other options. I mean, I had looked up to Drake, and Drake’s middle name was Drake. Mine’s coincidentally was Blake which rhymes with Drake, so fuck it.
Your music video for “Flexin” is at over 16 million views. Did you foresee it blowing up like this?
Honestly, no. Hell no. I don’t know where that came from. I know that if “Flexin” didn’t blow up, one of them was going to blow up. That was just the energy I got.
You’re gearing up to release your debut album A Drip Like This. What do you want fans to get from your story?
Honestly, I would say to just be able to pull that I’m not just one type of artist. That I can do multiple types of styles. They can see more with each song I’m trying to do something different. So just that they can see the diversity. Just be able to see that diversity.
I also really like your new single “Headfirst.” At what point did you realize the music was for?
Sheesh, I don’t know. Maybe after “Flexin.” I had kind of always knew I had a little fan base or whatever, but I guess after “Flexin” was when it really took off. That’s when I took it seriously.
Congrats on signing to Atlantic! What is your take on the music industry?
It’s not what I expected.
What did you think it was going to be?
I don’t know. Not what it is. It’s not what I expected at all.
What did you do with your first advance?
I just put it in my account, and kept living how I was living. [laughs] I think I went and bought a chain, but I already had money to do that. I just acted like everything was normal.
What were you doing before?
I always had money. I was always doing something, but the advance was definitely a nice little chunk.
You’re only 21, Where do you see yourself in 10 years?
I don’t know. Rich. I just know I’m going to be rich, honestly.
What do you want your legacy to be?
That’s a nice question. Just don’t be afraid to do something different. Be you. Don’t try to sound like everybody else.
What’s a normal day in the life? Walk us through.
Chill. Just preparing to take shit to the next level. But right now, just chilling — staying out the way and just working.
What would you be doing if you weren’t doing music?
I’d probably be a video director. I directed videos for a long time. That was one way I was making money.
Do you direct your own?
Yeah, I have. I did all the way up until the video I had made called “Yup.” That was my last video that I made.
3 things you need in the studio?
Weed, water, and my phone.
Favorite song to perform in a set?
Shit, probably “Flexin.”
What’s the best encounter you had with a fan?
There’s been a lot. Just seeing them fucking shaking and cringing, that shit is real.
Who’s the most played artist on your phone?
That’s a good one. I’d probably have to say NBA Youngboy. Right now,